please empty your brain below

2012...no additional spend for Olympics by TfL advertising in the Evening Standard?
Maybe LOCOG had to pay for it all?
What the definition of ground level?, is it the surface that the actual station is built on - so from the foot of the stairs that gives access to the platforms, or is it from the pavement or road outside?
A million quid in the Standard - what a waste of money !
I'm not sure the Mayor would regard it as a waste of money. Presumably it's a pay-off for consistent political support.
What Baldassaro said.

Or is TfL saying that advertising on tubes and buses doesn't work?
Advertising is perfectly legitimate.

Most people don't go searching the TFL website any big changes need a bit of a push, otherwise everyone will be surprised on the day of change.

Also any changes to the roads or big construction schemes are always going to have their opposition, you need to create support for what you want to do if it is going to happen.


According to the FoI request, the advertising expenditure "supports a wide range of transport services and related activities, including essential safety, security and ticketing messages."

It also "supports key campaigns such as
· Road safety
· Promotion of improvements to transport
· Accessibility information
· Helping visitors to London
· Encouraging safer travel and courtesy
· Customer information for major events"
I wondered about ground level too. Then I reflected that I couldn't really think of any practical use to which the information might be put (apart from discussing it here).
I've often wondered whether Pontoon Dock has the highest platform above ground level of any station in London. Does anyone know?
The only tube station with platforms more than 10m above ground level is Greenford (10.2m).

The next highest are East Putney (8.0m), Stonebridge Park (7.5m) and Kilburn (7.2m).

Pontoon Dock is higher than all of them.

https://www.whatdotheyknow.com/request/depth_of_tube_lines
What about height from sea level?
Three tube stations have platforms more than 100m above sea level - Amersham (149m), Chalfont & Latimer (121m) and Chesham (110m).

The highest tube station platforms in London are at High Barnet (98m) ... even though they're 13m below ground level.
But High Barnet illustrates the problem of ground level, it has two entrances, both from roads on a hill, indeed, the pedestrian access continues to go uphill even after you've left the TfL bit and before you reach the pedestrian crossing, the top of the hill is a few hundred yards further on.

As for sea level - is that when the tide is in - or the tide is out ;-).
But how many bottles of Becks have been consumed on the network since it was banned?
Does advertising spend include road closure notices, which TfL are obliged to publish in local newspapers by law?
I'd still like to know how much they spend on posters telling us that "AS they don't make a profit, all money is re-invested back into the network".

Apart from the money spent on the posters telling us that ALL money is re-invested back into the network, that is.
So has this FOI request finally unveiled DG? Or did he cleverly ask someone else to put the request in?
Evening Standard most recently declared accounts (2014) show a profit of £1.4m^, so it seems TfL is substantially propping up the paper. Interesting given the amount of support the ES has been offering Boris...

^http://www.pressgazette.co.uk/evening-standard-reveals-profit-%C2%A314m-bringing-lebedev-annual-london-media-losses-%C2%A3148m










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