please empty your brain below

Excellent. I love the considered use of nofollow :-).

Jesus but Googles indexing is fast these days. Just a shame that there aren't more people writing about Barclay's Puppets

te he he... i bet kevin won't be bringing this up at his yearly appraisal!!!

***Applauds dg***

Nice one :-)

Calm down DG, all right you didn't like the request, or the business practice that it respresented and I can understand why, but it appears to have been made politely enough by someone who had bothered to look at what exactly had been written and respond to it formally. Sure, it was a ridiculous example of corporate self-seeking, but at least no threats were made. That's probably on hold until next week...

Heh, heh....excellently handled DG.

You should have asked for a fee to do it!

*applause*

This also raises a second issue. Had you agreed to this (or any other) request then your archive wouldn't represent what you wrote at the time whilst appearing to be an accurate record of what written on that day.

It is one reason I think archived newspapers are so important. No court injunction or subsequent amendment for any other reason can obliterate what was actually written at the time. I love the web but I do worry about a Stalinist rewrite or elimination of what was originally written (press releases selectively suppressed as a result of adverse comments etc).

DG you are mean and cruel. That guy's NetworkSense Mapping tool has probably self destructed now. In fact alarm bells are ringing in Woolwich HQ and overpaid bankers are plummeting from windows on the top floor.

The tip of the iceberg methinks. I do wonder whether the Mc------ approach to 'branding' is getting out of hand. We need to protect our freedom of expression. You are quite right in your comments. However, I'd rather not start off the day with the churning this evokes...tears one day etc etc

I have been consulting for a SEO agency in a (digitally) remote past; I remember mostly advising against building websites as a huge chunk of Flash or putting text as gif's, or giving quaint pearls of wisdom like putting the keywords into the alt tags of the images. Pretty tame stuff - it worked only because most people didn't bother to do even that. Boy, the lenghts they go nowadays, it's creepy. Fantastic post DG, bravo.

'Which would have been sub-optimal in the extreme.'

Priceless.

God - I keep re-reading this and each time I find more gems.

'And then he provided an example to show me what he meant.'

LOL.

An excellent and generous post, DG. You've done Kevin an enormous favour by giving him a lesson on how the web really works.

a great peek behind the curtains

"Part of this improvement", he continued, "involves meeting our user’s expectations when they are referred to Woolwich.co.uk from other websites" ... so he thinks the website has only the one user ...

You're too kind when it comes to the nofollow links. It still surprises me that you are approached in this way by digital marketing "professionals" who, if they had a modicum of nous, would realise how inappropriate this was.

I had something similar. I had a website linking to the old Thameslink website for people to download current train times. In less than 24 hours after Thameslink became part of First Capital Connect I got several emails from First telling me (not asking me) to change the links and link descriptions from Thameslink to First Capital Connect.

*he he he*

How very weasly this kind of marketing is.

I find it very hard to take them seriously anyway, as nobody seems to proof-read their website. On the site they clearly don't know the difference between "then" and "than", which doesn't fill me with a great deal of confidence in their abilities.

ha! great post!

I FUCKING love this post and it just sums up everything that is wrong with SEO/social media/online marketing.

It's incredibly powerful in terms of SEO naming your links. Imagine if everyone with a blog wrote a post about say 'digital whores' and linked this term to the i-crossing site what would happen in the natural listings?

I mean people imagine if EVERYONE LINK TO I-CROSSING WITH THE TERM DIGITAL WHORES. It wouldn't look good and they'd probably have to revise their policy about contacting bloggers.

Just a thought, well done Diamond Geezer.

I dunno, you put in the word Woolwich and get me all excited....

Day job SEO'er here, and I'm appauled at this practice!

Jeez, if anybody links to our clients, we usually keep schtum, as it's the most natural of natural links.

Though looking at iCrossing's site, I wouldn't trust them with any form of SEO. It's terribly poorly optimized!

His name (as per his email) wasn't Nick Page was it? I've had him on to me about two other financial companies. I sent him away.

Oops, a real name. Now the thought police will be onto you, and it won't be *your* fault...

Whenever I hear the name Woolwich I always think of Arsenal returning back to where they belong, south of the river, and taking their trophyless, plastic urinal eyesore with them.
Maybe you could start a Pedants corner for the likes of "Nick"?

Won't this post push Woolwich mortgages up the rankings more than if you had ignored the issue altogether and left unmentioned on the nets?

If you nofollow a link to a page on a domain, all consequent links to that page within the article/page will also have nofollow. So your considered choice of where to put a nofollow will not actually be taken into account by Google.

Still love your post though.

LOL :)
I work in SEO, but this was quite a pathetic attempt from this Kevin guy.

Kevin, has little idea of research, and his sense of timing is beyond absurd. Thoughts are with you at this time.

What 'holic said. If Kevin was truly paying attention, he'd know that you don't email someone about a marketing issue on their blog, when reading the up to date posts on said blog shows what its writer is currently experiencing.

When I typed in 'digital whores icrossing' after reading this post, there were only 604 hits on google.

When I typed in 'digital whores icrossing' after reading this post, there were only 604 hits on google.

nice one!











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